Rational: Optional pathway

After only having a week to decide on a brief and to come up with some ideas, I have decided to go with the Cannibal brief, this was my first choice, however I was worried that too many others would chose this one and I was concerned that my ideas were taking on too much of a quirky funny undertone, which is fine if I were to present this as a comedic finalization, however I wanted it to be different somehow and well thought out. Because of this I turned to the Undertaker option and thought about having a serious attempt at making the job role appeal to school leavers, I planned to liaise with recruitment agencies and to also speak to 16yr olds in schools, but maybe this was a bit too ambitious, especially considering we are not given very much time with this.

So back to the cannibal brief, I have decided to approach this from a serious angle, it is far too tempting to make it humorous, and that will be a challenge in itself, but I think it will ultimately be more challenging for me to present this as a serious and rational idea.

In relation to my pathway I have decided that I want to do this as an advertising campaign, Ideally there would be posters, flyers, a TV advert, radio jingles, etc, however I feel this is just a little too over the top and time consuming so I think a TV ad or a short documentary for TV will suffice.

The reason I chose this brief in the end is because I felt I was able to generate more ideas and I felt it was the best one to have as a documentary style advert, I have plans of interviewing "cannibals" (not real ones of course) and making the viewers sympathies with them and see them as human beings and not monsters, my plan is to attack the stigma surrounding cannibalism head on and break down each "assumption" or "notion" about cannibals by using facts and statistics to deliver a reasonable argument that is "for" cannibalism entering society as a way of life. My idea may be a little sci-fi, but I am still going to deliver it in a serious manner, but I am not going into any more detail on that note because I disagree with posting your entire game plan on your blog, after all we are technically competing with each other so why we are expected to post our ideas on here is beyond me! I have my work copied a few times and I don't like it and if I can avoid it happening I will! what I will say is that I am approaching this as as though I am the charity involved and it will be delivered as an campaign!