Models for E4

Here are some snaps of the models we created for the E4 Ident, we wanted to have a mish-mash of materials to add to the chaotic feel we wanted so we created some with "plasta-scene", (how the frig do you spell that? can't even find in spell check or the dictionary!) and some were made from felt using bits of glitter, glue, string etc. I made the material models and Hoi Kam made the thingy-scene ones!

Then we wanted to use stop motion photography instead of film to give the whole thing that strange jerky look, we also felt this would fit in with the other E4 idents we have seen them use previously, as stop motion and the color purple are quite identifiable with E4, so we bought lots of purple materials for the set. (of course we later realized we didn't need to as we could have done that with after effects) but at least we got to experiment with some crafting instead of always opting for the computer.

E4

We have almost finished our E4 Ident now, we have filmed all the stop motion sequences in line with the storyboard, I have a rough copy of the storyboard that I will need to scan at some point and Hoi Kam has drawn a better version of it which should be appearing on her blog, (as she is a much better drawer than me!) we hired out the photography studio for 2 days and got all the stop motion done last week, but due to having film studies this week we have not worked on it anymore but we plan to spend the day tomorrow working on it some more, and we also need to get the sound effects done, something I am looking forward to as we will be creating the whole sound using our voices, so there will be no musical effects, instruments or digital sound effects, it will all be done by mouth and then overlaying the sound. Which I suspect will be fun and an experience as we haven't really done it before, we experimented with voice over for our last project but this will be taking that experimentation that little bit further.

We will then need to just get everything together, our storyboards, design sheets, color boards etc and composite it all onto one disc ready to hand in, as well as doing a word evaluation.

So we will both be scanning all that in over the next week.

I am uploading the videos we have done so far onto facebook so that I can link them to my blog as the blogger video uploader is a load of shit. so watch this space, vidz will follow shortly.

Final purple effect

Grey color effect

Pre-effects

D&AD

I like this Ident here for E$, I think it visually embodies all of the properties that they are looking for to inform their personal image, fun, irreverent, entertaining and not to be taken too seriously.

I really like the use of stop motion, I have seen a few E4 idents that incorporate stop motion and this is a technique I am keen to return to as alot of my earlier work was done this way,

It would work well to keep this kind of theme running for the monday night movies brief for E4.